Solidifi U.S., an appraisal management services provider, reports that Mark Critchfield and Tony Laurito have recently joined the company in the newly created positions of vice presidents of business development.
Based in the San Francisco Bay Area, Critchfield is responsible for developing new lender relationships as well as working with existing Solidifi clients in the 11 western states. Laurito is based in the New York area and will be working with new and current lender clients.
Critchfield joins Solidifi from Fidelity National Financial, where he was vice president and regional sales director for the company's entire suite of services, including appraisal, nontraditional property valuations, flood services, title and escrow.
Laurito brings over 20 years' mortgage production and executive experience to Solidifi, most recently from an 11-year career with mortgage insurer United Guaranty, where he served as regional vice president of production and managed a sales team covering 14 states on both coasts.