PCLender, a provider of Web-based mortgage solutions for community banks, credit unions and mortgage bankers, is now integrated with Vantage Production, a provider of customer relationship management, sales and marketing automation solutions to the mortgage industry.
The new integration enables lenders to manage leads and sales processes as well as to generate powerful automated marketing messages.
“We are committed to providing our customers with the industry’s premier vendor solutions, and our partnership with Vantage Production strategically aligns with that goal,” says Lionel Urban, CEO of PCLender, in a release. “This new integration is just one of the many ways we allow our customers to tailor fit our solution to best meet their specific lending needs.”
“As the battle to acquire new borrowers continues to intensify, PCLender users now have real-time lead data accessible through their loan origination system,” adds Sue Woodard, president and CEO of Vantage Production. “This dynamic partnership allows lenders to manage the lifecycle of a loan and track loan profitability seamlessly.”