Mortgage Orb

Actions our readers took based on ads seen in CMI:

Discussed a product or service with colleagues:	60%
Visited an advertiser’s Web site:	49%
Requested additional information on a product or service:	30%
Purchased a product or service:	8%

CMI readers are involved with the magazine

*CMI* readers who read 4 out of the last 4 issues:	77%
*CMI* readers who spend 30 minutes to 1 hour reading each issue:	58%
*CMI* readers who filed issues for future reference:	62%
*CMI* readers who reported their copy of *CMI* is read by 2 to 5 other people in their firm:	60%

Readers value CMI's editorial content

CMI’s feature stories are current and informed.
Strongly Agree:	65.4%
Agree:	34%
CMI provides comprehensive coverage of where the industry is headed.
Strongly Agree:	65.4%
Agree:	29%
CMI provides how-to information on how to make deals work.
Strongly Agree:	62.3%
Agree:	32.7%
CMI’s Annual Lender Directory is a comprehensive list of where to find capital.
Strongly Agree:	62.3%
Agree:	32.7%

Readers by Type of Firm	Job Title Breakdown

Types of Properties Financed:

Multifamily	90%
Office	90%
Retail	88%
Mixed Use	85%
Industrial	77%
Hotel	65%
Self-Storage	64%
Medical/Healthcare/Seniors Housing	59%
Mobile-Home Park	47%

Number of Funding Sources CMI's Brokers Work With...

1-5 Lenders	35%
6-10 Lenders	27%
11-15 Lenders	9%
16-20 Lenders	7%
21 or more Lenders	22%

2009 Readership Study PDF Click to download CMI's Readership Study using Acrobat Reader. (Requires Adobe Acrobat Reader)

FOR ADVERTISING DETAILS, CONTACT:

Vanessa Williams, Account Executive
E-mail: williams@cmi-online.com
(800) 325-6745, ext. 233
FAX: (203) 262-4680
OR WRITE: P.O. Box 2180, Waterbury, CT 06722
SHIPPING ADDRESS: 100 Willenbrock Road, Oxford, CT 06478