Embrace Home Loans has opened its ninth branch in Florida.
The new branch in Viera, Fla., will serve all of Brevard County and will be led by Greg Peele, along with industry veterans Stephen Thaggard as sales manager, Karen Thaggard as senior loan officer and Lizann Livingston as senior loan officer.
According to data released by Florida Realtors, the Florida housing market has shown increasing numbers of closed sales and climbing median sale prices each month since the start of the year.
In fact, from January to February, the median sales price increased by $5,000 for single-family homes and by $6,500 for townhomes and condos.
The Thaggards, who have been serving Brevard County with Embrace for seven years, previously worked out of a home office, “and while we did exceptionally well, it was time we had a greater presence within the community,” Stephen Thaggard says in a release. Together, they have 21 years of industry experience.
In its 34th year of business, Embrace Home Loans now has over 80 offices and is licensed in 46 states and Washington, D.C.
The fast-growing mortgage lender recently announced that it has launched a new digital marketing division designed to build data-driven digital marketing capabilities to support the full mortgage sales cycle, from awareness, lead generation, nurture, close and advocacy. The company reports that it is building a digital marketing ecosystem that will integrate with its customer relationship platform. This omnichannel strategy is designed to integrate all customer touch points – Web, mobile, SMS, email, mail, phone and in-person sales.