Jay McCarthy has joined Churchill Mortgage as chief marketing officer.
McCarthy has more than 20 years of experience in specialized marketing, advertising, communication and brand management for the broadcasting and entertainment industries.
Prior to joining Churchill, he founded sagethree, an integrated brand marketing and development company focused on music and media, artist development, management, and sponsorship activation. The firm consulted the Pandora.com Playlist Development Algorithm Team as they re-engineered the formula that enables Pandora to target listeners with specific music based on their listening preferences. Prior to founding sagethree, McCarthy was program director for CBS Radio's KMLE in Phoenix, as well as regional director of country programming for Clear Channel Media + Entertainment.
In his new role, McCarthy will lead the continued development of Churchill's messaging and communication strategies across traditional and emerging digital channels.